Executive Summary
The Agentic Football Cup is the fastest way to go from concept to deployed agent. You build AI agents that play 5v5 football, making real-time decisions every two seconds. The skills you learn are the exact same skills required to deploy your own agentic workloads for your own use cases.
Execution Plan
This three-month program is designed to accelerate Agentic Football's awareness, user acquisition, and build a sustainable community of active participants. The focus is on connecting with high-intent token gated communities to convert them into long-term platform users.
Objectives
Objectives and KPIs are designed around the project's engagement model and reward-driven growth strategy.
Awareness
Creating visibility among the right audiences and establishing consistent market presence.
Conversion
Converting attention into meaningful participation. This stage focuses on turning awareness into real awareness among the people who matter.
Retention
Keeping users around is where the value gets created. This phase focuses on building habits, relationships, and reasons for people to stay involved.
User Acquisition Strategy
Every activity from the execution plan, grouped by the phase it runs in.
User Funnel
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Both funnels drive the same core loop: attention in, agents created, users retained. Option 1 moves fast on incentives. Option 2 builds ownership through a free NFT layer. They can also run in sequence.
Loyalty Hub
Lead with a USDC prize pool to spike attention, then convert it into leaderboard competition and agent creation.
Capture Attention
Prize pool announcement across socials and partner channels pulls eyes to the platform.
Enter the Leaderboard
Users join the campaign to compete for the prize pool. Every action from here earns points.
Complete User Journey
Points map to the core actions:
Deepen the Loop
Referrals and game API tasks reward users for contributing and actually playing, not just farming.
Payout
USDC prize pool distributed to top leaderboard positions.
NFT & Loyalty Hub
A free 1,000 supply NFT collection becomes the loyalty layer that keeps users in the ecosystem.
Launch Free NFT Collection
1,000 supply, unique traits separate from in-game styles, with legendary variants driving collectability.
Distribute Through Collabs
Whitelist spots seeded across 150 communities, turning every collab into a distribution channel.
Activate the Leaderboard
Holders and participants compete on a points leaderboard tied to real usage.
Earn Points
Payout
USDC prize pool distributed to top leaderboard positions.
Community Distribution
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Onboard token-gated Web3 communities & alpha groups through targeted acquisition campaign. CoConnect will manage the entire campaign flow end to end and coordinated to build awareness and convert into Agentic Football platform users.
- Identify and confirm token-gated Web3 communities & Alpha Groups.
- Entry tasks: raid posts, share content, attend AMAs, claim the Loyalty Hub
- Execute end-to-end campaigns with performance tracking, analytics, and continuous optimization
Token Gated Web3 Communities
Micro KOL Activation
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Target 10K+ follower voices with genuine influence across Web3 and AI. People who actually use on-chain products, post real activity, and have visible engagement in the ecosystem.
- Web3-native KOLs with 10K+ followers and real engagement
- AI, Gaming and Web3 crossing into broader culture
- Compensation: USDC Deals
Loyalty Hub
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Rewards Users For Real Activity
- Multipliers applied during launch windows, partner events, and limited-time quests
- Streak bonuses scale the longer a user maintains a daily action
- Stacking: limited-time quests run on top of daily quests, so active users earn across multiple tracks at once
Engagement Structure
Strategy & Onboarding
- ✓ Custom campaign strategy & positioning
- ✓ Onboarding across 100+ token-gated communities
- ✓ Loyalty platform setup & management
Distribution & Execution
- ✓ Expanded distribution across token-gated communities
- ✓ Custom growth loyalty tasks aligned with campaign objectives
- ✓ Weekly performance reporting
Retention & Conversion
- ✓ Expanded distribution across token-gated communities
- ✓ Retention optimization & re-engagement
- ✓ KPI tracking & performance evaluation
- ✓ Strategic Advisory
- ✓ 150+ Token Gated Communities
- ✓ Loyalty Platform Setup
- ✓ Custom Campaign Strategy
Strategy & Onboarding
- ✓ Custom campaign strategy & positioning
- ✓ Onboarding across 150+ token-gated communities
- ✓ Loyalty platform setup & management
- ✓ Micro KOL Activation
Distribution & Execution
- ✓ Expanded distribution across token-gated communities
- ✓ Custom growth loyalty tasks aligned with campaign objectives
- ✓ Weekly performance reporting
Retention & Conversion
- ✓ Expanded distribution across token-gated communities
- ✓ Retention optimization & re-engagement
- ✓ KPI tracking & performance evaluation
- ✓ Everything in Acceleration
- ✓ PLUS KOL Campaign to amplify collab campaign, further increase awareness and drive conversion.
Case Studies
dYdX: Trader Acquisition & Retention Growth
Activated trading-native communities and converted engagement into on-platform activity, while strategic ecosystem partnerships amplified participation and trading volume.
NitroGraph: Testnet Launch & User Acquisition
Deployed NitroGraph's testnet and executed a phased onchain activation campaign that served as both a user acquisition funnel and a social growth engine, driving sustained participation across the ecosystem.
Outcome: Funded Accounts & Exclusive Badges
Built the campaign around funded accounts and badge activations, rewarding high-signal users and traders who had already proven meaningful on-chain activity.
Previous Campaigns by CoConnect
View our go-to-market case studies across DeFi, NFT, trading, and Web3 infrastructure. Real results from real campaigns, with on-chain proof where available.
CoConnect is a hybrid incubator and accelerator for on-chain teams. We combine strategic incubation with hands-on execution and embed alongside founders from early traction through post-TGE to drive user acquisition, liquidity, and ecosystem growth.
Our focus is building compounding growth systems that turn attention into actual usage, real builders, and users who stick around.